kick off
kick off {v. phr.}
1. To make the kick that begins a football game.
John kicked off and the football game started.
2. {informal}
To begin; launch; start.
The candidate kicked off his campaign with a speech on television.
The fund raising drive was kicked off with a theater party.
3. {slang}
To die.
Mr. Jones was almost ninety years old when he kicked off.
Syn.: KICK THE BUCKET.
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Source: A Dictionary of American Idioms